Getting Started

Introduction

This guide contains detailed instructions and advanced capabilities. For a quick guide, please refer to Social Ads.

Adway has created a platform that allows you to instantly create and distribute job ads on social media. With the help of automation you can spend your time on more important tasks, rather than wasting it on repetitive admin and content creation.

To achieve this, Adway Connect works with dynamic templates.

This means that you set the framework for the look and feel of your ads, and the platform will automatically create them based on your inputs - at scale, and with brand fidelity.

The three main parts of an ad in social media: captions, headlines, and images.

As illustrated in the image above, ads are comprised of three key components: copywriting, which includes captions and headlines, and imagery. To set this up, you need to create two elements: text and image templates. A template serves as the blueprint for your ads' appearance and dictates the placement and usage of content. Consequently, you must also prepare content for your templates, which includes the images and text utilised in the ads.

This guide will walk you through the process, step by step.